DFCC Bank Celebrated for Digital Marketing Excellence at SLIM Digis 2.5

DFCC Bank PLC has been recognised for its leadership in digital marketing at the SLIM Digis 2.5 Awards 2025, securing a Merit Award for Best Use of AI Technologies and a Silver Award for Best SEO/SEM Campaign.

These accolades go beyond campaign achievements – they underscore DFCC Bank’s broader strategy of embedding innovation into every stage of the customer journey. By harnessing artificial intelligence to deliver smarter, more personalised experiences and optimising digital platforms for measurable impact, DFCC Bank continues to advance its vision of becoming Sri Lanka’s most customer-centric and future-ready financial institution.

The wins also mark a further milestone in the Bank’s digital transformation journey, which prioritises agility, accessibility, and meaningful connections with customers. By blending seven decades of trust with cutting-edge digital innovation, DFCC Bank is ensuring that banking remains simple, rewarding, and easy to work with in an increasingly digital world.

About DFCC Bank

DFCC Bank PLC, established in 1955 and listed on the Colombo Stock Exchange since 1956, is one of Sri Lanka’s leading financial institutions. Regulated by the Central Bank of Sri Lanka and rated A (lka) by Fitch Ratings, the Bank offers a comprehensive portfolio of retail, corporate, and SME banking services, along with treasury, investment, and trade finance solutions.

With customer centricity and sustainable innovation at its core, DFCC Bank delivers seamless and secure banking experiences, which include digital platforms like DFCC MySpace, and through a network of 137 branches and access to over 6,000 ATMs via the LankaPay network.

A recognized leader in sustainable finance and renewable energy initiatives, DFCC Bank is committed to reducing environmental impact and fostering long-term economic resilience.