HNB Life marked the commencement of Customer Service Week 2026, with a special event held at its Customer Experience Centre, bringing together the employees to celebrate the organisation’s commitment to delivering exceptional customer experiences.
Simultaneously, the HNB Life branches across the island launched their own Customer Service Week initiatives, engaging teams in a range of activities centred around this year’s theme ‘The Extra Mile’.
As a life insurer, where customer relationships are built on trust, empathy and long-term commitment, delivering superior service remains at the heart of HNB Life’s business philosophy. The company continues to place strong emphasis on enhancing every customer interaction, recognising that exceptional service is not merely a function but a key driver of customer confidence and loyalty.
HNB Life Executive Director and Chief Executive Officer Lasitha Wimalaratne stated, “The nature of our business places us alongside our customers during some of life’s most significant moments. This responsibility demands more than products and processes. It requires empathy and a genuine commitment to understanding customer needs. The Customer Service Week provides an opportunity to recognize the dedication shown by our teams every day and to reaffirm our focus on delivering meaningful experiences that create lasting value for our customers.”
As part of its ongoing transformation journey, HNB Life continues to invest in technology and digital innovation to make insurance more accessible, convenient and intuitive. From digital onboarding and self-service capabilities to enhanced customer support channels and personalisation, the company is focused on creating seamless experiences while maintaining the human touch that the customers value most.
EVP and Chief Marketing and Customer Experience Officer Dinesh Yogaratnam stated, “At HNB Life, customer centricity is not a function but a philosophy that guides every aspect of our business. From product development and process enhancements to digital innovation and service delivery, our focus remains firmly on creating value for our customers. The theme ‘The Extra Mile’ is a fitting reflection of our culture and I extend my appreciation to our teams whose commitment to excellence inspires them to consistently exceed expectations.”
