Asia Asset Finance Secures Dual Honours at People’s Excellency Awards 2025, Underscoring Its Brand Strength and Market Leadership

Asia Asset Finance PLC ended the year with a landmark achievement by winning two major national accolades at the People’s Excellency Awards 2025, held at Waters Edge, Colombo.

The company was recognised as the Fastest Growing Finance Company and the Outstanding Finance Company of the Year, reinforcing its position as one of Sri Lanka’s most trusted and high-performing financial institutions.

The dual recognition is a strong endorsement of Asia Asset Finance’s consistent

growth, sound governance, and unwavering focus on customer confidence and long- term value creation. In an increasingly competitive financial landscape, the awards acknowledge the company’s ability to scale sustainably while maintaining discipline, transparency, and responsibility.

With a proud 55-year legacy, Asia Asset Finance has built a reputation anchored in stability and credibility. The company is Fitch Rated A+, is the only Sri Lankan

subsidiary of the global financial powerhouse Muthoot Finance, and operates an

islandwide network of over 100 branches, enabling it to serve diverse communities across the country. Its robust portfolio spans gold loans, leasing, fixed deposits, and a growing suite of digital financial solutions, all designed to meet evolving customer needs.

The Fastest Growing Finance Company award reflects the organisation’s strong

momentum across its core business segments, driven by prudent risk management, digital adoption, and a sharp customer-centric strategy.

Meanwhile, the Outstanding Finance Company of the Year title recognises overall excellence, including financial performance, corporate governance, operational efficiency, innovation, and impactful community engagement.

Commenting on the achievement, Roshan Gunasekara, Director and Chief Operating Officer of Asia Asset Finance PLC, stated, “These awards reflect the collective effort of our people and the strength of the systems we have built over the years.

At Asia Asset Finance, growth has always been pursued with responsibility. Being recognised as both the Fastest Growing and Outstanding Finance Company reaffirms our commitment to sustainable performance, strong governance, and long-term customer trust.”

Beyond balance sheets and growth metrics, Asia Asset Finance continues to

strengthen its brand through nationally recognised sustainability and CSR initiatives, a strong people-first culture, and continuous digital transformation. Its recognition as a Great Place to Work further highlights the organisation’s belief that empowered people are central to delivering consistent value to customers and stakeholders.

The accolades received at the People’s Excellency Awards 2025 further cement Asia Asset Finance’s standing as more than a financial services provider. They position the company as a reliable partner in Sri Lanka’s economic journey—one that balances ambition with accountability, innovation with stability, and growth with purpose.

As the company looks ahead, these two awards serve not as a conclusion, but as a defining milestone in an ongoing journey of building a stronger, more inclusive, andmore resilient financial future for Sri Lanka.

Source: TheMorning