Swadeshi holds Star ‘Sales Awards’

Swadeshi Industrial Works PLC, a leader in the herbal personal care sector, recently held the ‘Swadeshi Star Sales Awards 2023/24’ ceremony at the Jetwing Blue, Negombo.

The event was designed to recognise excellence in sales and reward top performers across the general and modern trade categories. Key business partners who contributed to the success of the company were also honoured at the event.

The event was designed to reflect Swadeshi’s core attribute of seamlessly blending Sri Lankan heritage with modern innovation.

Swadeshi Deputy Chairperson/Managing Director Chulodhara Samarasinghe, highlighted in her welcome speech the need of collaboration, teamwork and hard work that is required to achieve the future goals of the company. The event was held to re-energise and to celebrate their achievements. She stated that it was necessary to push the boundaries to achieve greatness.

Swadeshi Chief Executive Officer Amila Udawatte stated on the highlights and achievements of the previous year and also outlined the strategies for the 2024/25 financial year.

Another highlight of the event was the launch of new Swadeshi Khomba Lemongrass Soap, which is a refreshing addition to the company’s product portfolio. This new product is designed to invigorate the body and provide long-lasting odour protection. The product aligns with Swadeshi’s commitment to offering high-quality, herbal personal care solutions to meet the needs of customers.

The event followed the Star Sales Awards ceremony, which saw the top performers in sales recognised for their invaluable contributions, and business partners who were instrumental in the company’s growth.

The Swadeshi Star Awards 2023/24, was a celebration of both sales achievements and the reaffirmation of the company’s dedication to innovation, sustainability and ethical practices, ensuring remains at the forefront of the personal care industry.

Source:Daily News