Softlogic Life backs Tharushi Karunarathne to take on the world

In a proud moment for the country’s athletics, Sri Lanka’s second-largest life insurer, Softlogic Life, announced its unwavering support for the country’s young and promising athlete, Tharushi Karunarathne, by extending sponsorship for one of the nation’s most promising young athletes until Olympics 2028.

Tharushi, a rising star in track and field, has already made significant strides on both the national and international stage. At just 19 years old, she has demonstrated remarkable dedication, resilience, and talent, positioning herself as a formidable competitor in middle-distance running and has the distinction of having represented Sri Lanka at the Olympics earlier this year.

Her key accomplishments include;

-     Gold Medal at the Asian U-20 Championships: Tharushi clinched gold in the 800m race, a testament to her exceptional speed and stamina.

-     National Record Holder: She currently holds the Sri Lankan national record for the 800m event, marking her as one of the fastest athletes in the country’s history.

-   Participation in International Competitions: Tharushi has proudly represented Sri Lanka at numerous international competitions, including the World Athletics U-20 Championships.

-     Winner of Multiple National Championships: She has consistently dominated the local track and field circuit, winning multiple national titles in both 400m and 800m categories.

As she embarks on her exciting new journey in the United States, Softlogic Life international-level insurance protection ensures that Tharushi can focus on her training, education, and future competitions without ever worrying about health expenses. Tharushi left for the United States after receiving a prestigious four-year scholarship at Tulane University in New Orleans, Louisiana. While pursuing her undergraduate degree in management, she will also continue competing at the highest level in the NCAA Division I circuit, furthering her athletic career on the global stage.

“We are proud to support Tharushi in her journey,” said Iftikar Ahamed, Managing Director, Softlogic Life. “Her determination and achievements embody the values we stand for, and we are excited to be part of her journey towards even greater success. Softlogic Life remains committed to supporting local talent and investing in the future of Sri Lankan athletics. Through this partnership, we aim to empower Tharushi as she continues to make waves in the sporting world, bringing pride to the nation.”

Softlogic Life’s brand promise centers on empowering Sri Lankans to fearlessly pursue their passions—captured in the philosophy of ‘The Honda Leda’—with the promise that, as the nation’s leading health insurer, they will be there to protect you. Extending global health insurance coverage to Tharushi Karunarathne until Olympics 2028 is a testament to this commitment, where she can now excel in her journey with the peace of mind that comes from knowing her health is fully covered as she represents Sri Lanka at future international competitions, including the Commonwealth Games, Asian Games, and 2028 Olympics.

Tharushi Karunarathne is among the many lives protected by Softlogic Life and their promise of protection extends to over 1.5 million Sri Lankans. Customer trust on Softlogic Life is built mainly on their exceptional service, that includes the industry's fastest claims settlement rate, best in industry product portfolio, and cutting-edge technology-driven solutions. These strengths have positioned Softlogic Life as the market leader in health insurance, commanding a 36% market share with an industry best Net Promoter Score of 68 in 2024. With over 750,000 active policies and above Rs 9.7 billion claims paid as at 31^st August 2024. Softlogic Life continues to empower Sri Lankans, enabling them to live boldly and pursue their dreams with confidence.

About Softlogic Life

Softlogic Life Insurance PLC is a subsidiary of Softlogic Capital PLC and is part of the Softlogic Group, which is recognized as one of Sri Lanka’s most diversified conglomerates with interests in Healthcare, Retail, and Financial Services. Significant stakeholders in the company include global impact investor LeapFrog Investments, which has an impressive investor base that includes many of the world’s most prestigious investment organizations.