Monday, October 2, 2023

TVS Motor Company launches premium electric crossover, TVS X

Sets new global benchmarks in the EV industry

25 August, 2023: In line with its commitment towards offering sustainable mobility solutions globally, TVS Motor Company, a reputed manufacturer of two and three-wheelers, launched the keenly anticipated, TVS X its flagship crossover EV with a host of industry first attributes. This revolutionary machine sets a new benchmark in the global electric mobility industry with its stunning design, unmatched performance, and cutting-edge tech features, carving out a new category in the electric mobility segment. As a frontrunner in sustainable mobility solutions, TVS Motor Company aims to transform the EV segment and reaffirm its commitment to a more sustainable and cleaner future.

With a rapid uptick in the adoption of EVs globally, the TVS X will play a pivotal role in creating a niche in the EV industry. Backed by rider-first engineering, to deliver rider-machine unity, this lean-mean-clean machine designed to create desire, has been developed from the ground up at TVS Motor’s R&D facility. Designed, developed, and made-in-India, TVS X comes with a powerful electric motor and advanced battery technology. This machine promises not only thrilling acceleration but also an impressive range, ensuring convenience and comfort, thus making it an ideal zero-emission and sophisticated electric mobility solution. This flagship EV from the house of TVS Motor introduces not only stellar performance, but also an array of safety features, with a number of class leading offerings in line with its vision of creating a clean, intuitive and tech-first product.

Speaking at the launch, Mr. Sudarshan Venu, Managing Director, TVS Motor Company said, “Our dedication to harness technology and innovation towards a greener and more sustainable future has brought to us this incredibly desirable machine. This launch marks a defining moment in TVS Motors’ journey of showcasing a made-in-India EV, the TVS X. It has been designed for the global citizens, who are trendsetters and visionaries with a passion for technology. It is set to inspire a shift towards premium yet sustainable and technologically advanced mobility solutions. It leads the way to become a global benchmark for a machine that is born electric. The TVS X embodies innovation with a disruptive mindset. It has sustainability at its core and embodies the next era of clean mobility. With its remarkable performance, premium aesthetics, and integrated, intuitive, and personalised experiences, we believe it will redefine mobility worldwide.”

At the heart of the TVS X is its cutting-edge design, created with an inside-out approach, where form follows function. It offers a visually stunning silhouette that has been aerodynamically optimised to bring to life our design philosophy that shows harmonious flow and dynamics, leading to a machine that is designed to be truly fast and thrilling. This electric machine is an absolute head-turner and evokes an unbroken sense of awesome wonder in every rider.

The TVS X is built around a ‘rider-first’ philosophy. It has been developed from the ground up to break the norm and is engineered to allow riders to experience handling at a telepathic level. From vehicle dynamics, control software, powertrain, the aluminium frame, new OS, to the robust software architecture, everything has been developed from scratch in house by dedicated design, engineering, and software teams.

TVS X has a high-performance battery pack that delivers 4.44kWh of installed capacity energy, one of the best in the segment. The in-house developed Battery Management System at TVS Motor ensures safe operation and prolonged lifespan of the cells by continuously monitoring current flow. Finally, TVS X comes with option of Smart X Home rapid charger, that delivers 0 – 50% in 50 minutes (optional add-on 3 kW fast charger) OR portable charger delivering 0 – 80% in 4 hours 30 minutes (950W charger).

The re-imagined rider interface comes with a 10.2-inch HD+ TFT touchscreen, the largest in this class, and offers deeper customisation. To add to the convenience, the expansive cluster, placed atop the forged aluminium handlebar, can also be adjusted for tilt, ensuring the rider always has the best visibility in all riding positions.

TVS NavPro, the onboard navigation system built with the next-gen TVS SmartXonnect platform, brings context aware information to the rider. The signature EV specific routing algorithms pre-emptively maps charging stations enroute for a hassle-free experience enhancing productivity. Further, the destinations between the mobile app and the vehicle can be seamlessly synced.

The launch marks a significant milestone in the evolution of electric mobility. With exceptional performance, intuitive technology, and futuristic design, TVS X is set to create a lasting impression across the world and reinforce TVS Motors’ position as a pioneer in the EV industry. Focusing on key international markets, leveraging its well-established network and strategic partnerships, TVS Motor aims to introduce the TVS X across global markets, offering its customers an elevated commuting experience.

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