Sunday, December 3, 2023

Rakuten Viber’s cricket fiesta makes a comeback ahead of Asia and World Cup 2022

Cricket fans can expect a full roster of activities from Rakuten Viber in the following months like the Cricket Asia Cup Quiz, Cricket Vibes Channel takeovers, special Cricket Talks episodes, and the launch of the much-awaited Cricket Superbot!

Rakuten Viber continues to give Cricket fans a one-of-a-kind experience with a lineup of fun activities until the end of the year. As the messaging app solidifies its mark in Sri Lanka’s favorite sport with the Cricket Vibes Channel, Viber is also slated to have more episodes of Cricket Talks, engaging fan quizzes, and the launch of Cricket Superbot. The new Superbot is an automated feature that will soon be added to the Channel where fans can enjoy Cricket Fixtures, which gives members a first look at upcoming cricket games, live updates, match predictions, and more.

To keep the excitement going, Viber will also have a daily competition to determine the ultimate cricket fan of them all. Fans can earn and accumulate points by answering Cricket trivia questions correctly and win exciting prizes!

This is not the first time that the free communication app launched multiple campaigns to support the sport cricket in Sri Lanka—always putting the fans at the center of it all. Earlier this year, lucky cricket fans got to watch a live stadium match between Sri Lanka and Australia. “Our previous cricket campaigns were successful and that inspires us to continue giving fans exciting activities and features through collaborations like this. Seeing how they react and support their teams and favorite players not only proves how dedicated they are to the sport but also proves how passionate the Sri Lanka people are. It’s things like that which keep us motivated to innovate and introduce more sticker packs, lenses, special Channel segments, and more. To witness this fanbase grow is beautiful and we are honored to be a part of it.”, says David Tse, Senior Director for APAC at Rakuten Viber.

With the anticipation of Cricket Asia and the upcoming World Cup in the air, Viber continues to go the extra mile by collaborating with more local Sri Lankan businesses like Cricwire and Mirror Sports. Just like the instant messaging app, these names continue to raise the bar in giving their consumers the best experience. And what better way to show their unified enthusiasm for sports than with a jam-packed celebration of the Asia Cup? One of which is by having experts take over the Cricket Vibes Channel to discuss predictions and post-game results and performances. On August 20, 2022, fan-favorite Sri Lankan cricketer, Farveez Maharoof and Bangladeshi sports journalist, Ariful Roney sat down with cricketer, Taskin Ahmed for an exclusive episode of Cricket Talks. Channel members can also expect left-handed batsman Bhanuka Rajapaksa and former cricketer Lasith Malinga to guest star on upcoming episodes of the Channel segment soon.

Fans can now join the Cricket Vibes Channel and Cricket Superbot to see daily updates, exclusive content, and more.

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