Pussalla Agri Ventures opens organic cinnamon outlet in Hikkaduwa

Pussalla Agri Ventures recently opened its first dedicated Ceylon Cinnamon Organic outlet in Narigama, Hikkaduwa. This new establishment marks a significant step in the company’s mission to elevate the global profile of authentic Ceylon Cinnamon. More than a traditional retail space, the outlet is designed as an immersive experience center. The outlet also utilized modern technology to highlight the Ceylon Cinnamon production process, its wellness benefits, and its heritage. Visitors can explore the full range of premium, value-added Pussalla cinnamon products, including quills, powders, essential oils, air fresheners, and more, while enjoying a freshly prepared cinnamon brew. All products featured at the new outlet are conceptualised and manufactured at the company’s state-of-the-art processing facility in Kosgama, ensuring complete control over quality, from source to final product.

This strategic launch capitalises on growing international consumer demand for natural, safe, and premium products. Ceylon Cinnamon, renowned for its purity and superior quality, is perfectly positioned within this trend. The outlet serves as a direct channel to offer travelers and connoisseurs a guaranteed authentic source of this prized spice. The opening aligned with Pussalla Agri Ventures’ broader commitment to strengthening Sri Lanka’s cinnamon value chain. This forward-thinking initiative emphasises value addition and economic resilience within the agricultural sector, contributing to national efforts to increase foreign exchange revenue. This opening not only enhances consumer access to genuine Ceylon cinnamon but also reinforces Sri Lanka’s reputation as the premier source of “true cinnamon.”