patpat.lk, one of Sri Lanka’s leading online marketplaces was awarded Bronze in the Best SEO/SEM Campaign category at SLIM DIGIS 2.6, the Sri Lanka Institute of Marketing’s annual celebration of digital marketing excellence.
The award, selected from over 550 entries across 70 industry professionals, recognises the platform’s search strategy, which helps Sri Lankans find the right listings online and places patpat.lk among the country’s best digital work honoured at Sri Lanka’s digital marketing awards.
The winning campaign was developed in partnership with Antyra Solutions, bringing together patpat.lk’s understanding of its customers and marketplace with the agency’s specialist search expertise. This Bronze provides industry recognition for a campaign shaped by a clear understanding of how people search and the specialist work needed to turn that insight into results.
It marks an important milestone in patpat.lk’s continued investment in search and adds another recognised campaign to Antyra’s body of work.
Effective e-commerce SEO helps users reach useful category and listing pages when they are actively seeking to purchase, compare or research. For patpat.lk, search has become centric to its digital growth, supporting product discovery and strengthening its visibility among potential buyers and sellers.
Antyra Solutions, patpat.lk’s digital marketing and SEO agency partner, brought the specialist capability needed to turn the platform’s business priorities and customer insight into a focused search programme.
By using performance insights to identify new opportunities and adapt to changing search behaviour and by working closely with patpat.lk, Antyra kept the strategy grounded in how customers actually discover the marketplace.
“Winning Bronze at SLIM DIGIS 2.6 recognises our continued investment in SEO and improving search visibility. Our work across SEO, GEO and AEO is helping more customers discover the right listings on patpat.lk,” said Amritha Allahakkoon, Head of Product & eCommerce at patpat.lk.
“With the digital landscape evolving faster than ever, and with an increasing emphasis on AI-driven search, we were excited to partner with patpat.lk to strengthen the brand’s digital visibility. We’re even more delighted to see those efforts delivering results and being recognized for their success,” said Naveen Marasinghe, COO of Antyra Solutions
