Exterminators PLC accelerates AI-driven operations to improve efficiency and customer service

Exterminators PLC, Sri Lanka’s leading pest-tech and environmental technology company, is accelerating

its AI-led digital transformation to improve operational efficiency, strengthen service delivery, and

enhance both customer and employee experiences. The company’s latest initiatives include AI-powered

route optimisation, the Sentro 3G smart rodent bait station, the Smart Missile 3G digital termite station,

and the AI-Powered Report Factory. Through strategic collaborations with Sentario UK Limited,

PestScan B.V. Netherlands, and Futura Germany, Exterminators PLC is expanding its position in

preventive digital pest management and environmental technology.

Exterminators PLC began its digitalisation journey in 2014 by launching South Asia’s first mobile

application within the pest management industry. Building on that foundation, the company introduced e-

Scheduler in 2018, followed by the eConnect customer portal in 2019. As part of its continued

transformation, the company plans to deepen its investment in artificial intelligence to predict pest

activity more accurately, allocate resources proactively, and help prevent outbreaks before they escalate.

By analysing pest behaviour, sanitation conditions, housekeeping practices, and customer feedback,

Exterminators PLC aims to deliver more precise treatments, improve customer satisfaction, and reduce

reliance on chemical interventions. Together, these technologies have strengthened customer

connectivity, improved service delivery, and increased efficiency across sales operations, technician

workflows, treatment records, and route planning.

Marlon Ferreira, Founder and Managing Director of Exterminators PLC, said: "Artificial intelligence is

becoming a defining force in how businesses operate, and we see it as a practical tool to improve

decision-making, service quality, and operational performance across our industry. By using machine

learning and deep learning algorithms, we can identify pest behavioural patterns earlier and take

preventive action sooner. This precision is critical to reducing infestation risk and limiting pest-borne

disease exposure." He further noted: As we step into the 4th industrial revolution and as an early digital

adopter in our industry, we remain committed to responsible AI innovation in Sri Lanka and beyond,

creating long-term value while balancing people, planet, and profit.

The company’s eConnect platform is a web-based customer portal designed to improve access,

transparency, and convenience. Clients can view invoices and statements, monitor service schedules and

visit notes, reschedule appointments, and communicate virtually with the company. The mobile

application synchronises digital work orders and customer accounts with office operations. This gives

sales teams and technicians paperless workflows, faster schedule changes, service history access,

technician tracking, and inspection photography. The ‘eScan’ application further reduces manual work by

enabling technicians to update treatment records, pest reports, checklists, inspection points, observations,

and materials used in real time. These updates are immediately visible through the eConnect portal. Route

optimisation and intelligent scheduling are central to the company’s AI-enabled operating model. These

systems help create more efficient technician schedules while accounting for shifts, breaks, workdays,

holidays, and time buffers. The approach improves operational efficiency while supporting lower energy

consumption. The Sentro 3G rodent bait station uses QR-enabled functionality that allows technicians to

update inspection status, target pest species, observations, and materials used directly from mobile

devices, improving speed and record accuracy. The Smart Missile 3G system combines AI-driven

detection with IoT connectivity to identify termite activity at an early stage, provide updates through a

dedicated mobile app and customer portal, reduce chemical usage, and improve audit accuracy through

QR-enabled tracking. The company’s AI-Powered Report Factory generates automated, point-based risk

management audits as technicians record data at customer sites. The system helps identify root causes,

harbourage sites, breeding habits, and pest movement patterns, strengthening predictive capabilities over

time.

Exterminators PLC is a Sri Lanka-based pest-tech and environmental technology company focused on

digital pest management, AI-enabled operational systems, and sustainable environmental solutions. The

company continues to invest in advanced technologies that improve efficiency, strengthen preventive pest

control, and enhance customer experiences across multiple sectors. As Asia’s first publicly listed pest

control company, it has won 71 awards for business excellence and holds ISO 9001, ISO 14001, ISO

45001, and ISO 22000 certifications

CAPTION

Marlon Ferreira Founder/Managing Director Exterminators PLC