Aitken Spence Hotels win SATA awards

Aitken Spence Hotels has made a remarkable impact at the South Asian Travel Awards 2024 (SATA), securing multiple awards for its exceptional properties in Sri Lanka, the Maldives and India.

This impressive performance not only positions Aitken Spence Hotels as a leader in the hospitality industry but also highlights its unwavering commitment to excellence and innovation. With the highest number of regional awards, the brand underscores its dedication to delivering outstanding experiences that celebrate the rich cultural and natural beauty of each destination.

Among the properties in the Maldives, Heritance Aarah, a Premium All-inclusive Resort was awarded Gold for Leading All-Inclusive Resort, and Adaaran Club Rannalhi received Gold for Leading Dive Resort.

In Sri Lanka, Heritance Ayurveda was awarded Gold for Leading Wellness and Spa Resort, while Heritance Kandalama secured Silver for Best CSR Programme (Nishan Seneviratnhna) and Heritance Tea Factory received Silver for Leading Designer Hotel.

Turyaa Chennai in India earned Silver for Leading Meeting and Conference Hotel.

The ‘Your Summer Island Getaway’ campaign launched by Aitken Spence Hotels won Gold for Best Promotional Campaign. This campaign, which debuted earlier this year, promoted destinations such as Sri Lanka, the Maldives, and India, highlighting their properties as ideal summer destinations.

The campaign adopted a multi-channel communications approach, targeting travellers from both key and emerging markets. It effectively showcased the unique offerings of each destination and property, emphasizing aspects such as culture, adventure, romance, culinary experiences, and wildlife. These accolades not only underscore the brand’s commitment to excellence in hospitality but also reflect its dedication to promoting the rich cultural and natural heritage of the regions it serves.

Aitken Spence Hotels’ success at the SATA Awards is a testament to its innovative spirit and ability to adapt to evolving traveler preferences. By prioritizing sustainability, community engagement, and exceptional service, the brand has positioned itself as a benchmark for quality in the hospitality sector.

Source:Daily News