Samsung Sri Lanka Expands Bespoke AI Laundry Portfolio with New 12KG Front Load Washing Machines

Samsung, Sri Lanka’s largest consumer electronics brand, announced the launch of its latest 12KG Front Load Washing Machines, an extension of its ground breaking Bespoke Laundry Series. After the remarkable success of the 10.5KG models, which set a new benchmark in intelligent and efficient laundry solutions, the new 12KG washing machines range delivers better powerful performance and advanced features in a compact size. Designed specifically for modern Sri Lankan households, these machines reflect Samsung’s commitment to innovation, addressing the evolving needs of today’s consumers with premium technology and thoughtful design. 

The latest 12KG Front Load Washing Machines perfectly sized to manage large loads, offering efficient solutions for daily laundry like clothes, bedsheet and towels. Equipped with advanced features, these machines include Super Speed for faster cycles, AI features like AI Energy Mode for up to 70% energy savings, Ecobubble for better fabric care and Hygiene Steam for a deep and hygienic clean. This range delivers cutting-edge technology and powerful performance, making every day washing more efficient and effortless. The WD12D model comes exclusively with the Dryer as well. 

“Our 12KG Bespoke AI Washing Machines with sleek and compact design ensure that they fit effortlessly into any space while delivering exceptional performance. A true testament to how innovation can simplify daily chores while driving efficiency, these washing machines offer AI driven intuitive features like Super Speed empowering consumers to save time and energy. With a balance of style and functionality, these machines are designed to optimize capacity for large loads harmonizing practicality with sleek and premium design,” said Mr.SangHwa Song, Managing Director, Samsung Sri Lanka. 

Design & Availability

The 12KG Front Loading AI Laundry Series washing machines are sleek, and their premium appearance enhance the look of any contemporary space. With a compact yet spacious drum size, they are ideal for households seeking a balance of performance and space optimization, available in Black and Inox finishes. 

Samsung’s new 12KG front load washing machines are available starting Rs. 199,999 at Singhagiri, Singer, Damro and Softlogic outlets.