Futurecrafting Digital Sorcery; SLIM Launches DIGIS 2.5

The Sri Lanka Institute of Marketing (SLIM) has officially announced the launch of SLIM DIGIS 2.5, the country’s premier platform recognizing innovation and impact in digital marketing.

SLIM DIGIS has firmly established itself as the benchmark for digital excellence in Sri Lanka. This year’s edition embraces a bold new identity under the theme “Futurecrafting Digital Sorcery”, following the overwhelming participation last year, which attracted 265 entries from over 15 industries, this year’s edition is poised for even greater impact

“SLIM DIGIS continues to evolve with Sri Lanka's digital ecosystem. This year, we aim to inspire as much as recognize. Marketers today are modern sorcerers blending data, creativity, and technology to enchant audiences and create real transformation,” said Prof. (Dr.) Dewasiri N. Jayantha, President of SLIM.

SLIM DIGIS 2.5 expands its award categories to reflect the growing depth and breadth of digital marketing. Key categories include AI Integration, Digital Creative Content, Performance Marketing, and Ad Tech. New highlights this year are Best Use of Immersive Technologies and Best Use of Data & Predictive Intelligence.

At SLIM DIGIS 2.5, we’re not just celebrating digital excellence—we’re actively shaping its next chapter,” said Enoch Perera, Vice President – Events, SLIM. “With new categories and a bold, future-focused lens, this year’s awards will spotlight the trailblazers redefining how brands engage, perform, and innovate in the digital space.”

“SLIM Digis continues to be a vital platform for recognizing digital marketing excellence in Sri Lanka. It not only celebrates innovation but also encourages the industry to push creative and strategic boundaries” added, Dr. Dilhan Sampath Jayatilleke, Vice President – Education and Research, SLIM.

Leading the charge is Project Chairperson Anuk De Silva, who is curating the event with a focus on inspiration, inclusion, and industry advancement. “This year, we’re recognizing visionary minds pushing digital boundaries. With DIGIS 2.5, we celebrate how the digital landscape is being reimagined through intelligent insights, immersive storytelling, and boundless innovation”, said Anuk De Silva.

Shalendra Mendis, Head of Jury, adds, "The most powerful ideas today are born at the intersection of tech, creativity & bravery. Digis 2.5 will celebrate campaigns that sparked trends, not followed them. Sri Lanka’s boldest digital minds—this is your stage!”

Be a part of Sri Lanka’s premier digital awards. Submit your entries before June 30 and let your work shape the future of marketing.  Entries open on June 1 and close on June 30, with submission guidelines and entry kits available online. For more information, contact Gangani at 070 326 6988 or visit www.slim.lk/slim-digis.