eMarketingEye Hosts Landmark Digital Marketing Conference for the Hospitality Industry

EME Level Up: Digital Hospitality Conclave, held at Shangri-La Colombo, concluded with resounding success. The event brought together over 200 delegates from the hospitality industry, marking a significant milestone in digital marketing for the sector with an impressive lineup of industry leaders, cutting-edge technologies, and forward-thinking digital marketing strategies.

The conference featured more than 15 sessions led by over 20 digital and technology experts, with the participation of 80+ leading local and international hospitality brands. The event was commended by key industry decision-makers, who praised the comprehensive agenda, exceptional content, and networking opportunities. The conference served as a premier platform for knowledge sharing and collaborative discussions, setting a new benchmark for the hospitality industry.

Designed specifically for hospitality professionals, marketers, and technology enthusiasts, the one-day conference facilitated transformative discussions and offered valuable insights. The event’s success was underscored by the participation of delegates from Sri Lanka, the Maldives, Malaysia, Singapore, India and Australia. This broad representation highlighted the conference's role as a platform for both local and international knowledge sharing. The exhibitor booths provided delegates with unique opportunities to connect with digital and technology experts while discovering the latest advancements and solutions in the industry. This engagement not only deepened their understanding of cutting-edge advancements but also significantly enriched the overall event experience.

Conference sessions covered a wide range of topics, including revenue management, latest AI-driven google ad campaigns, advanced data analytics, social media marketing and innovative digital marketing techniques. Breakout sessions explored essential areas such as UI & UX best practices, the transformative role of AI in digital strategies, the power of search, practical tips for enhancing search engine visibility and driving organic traffic, leveraging data for business success, creative content creation and effective mobile strategies.

Sessions also highlighted the future of Sri Lanka tourism and were followed by thought-provoking panel discussions on "The Importance of Digital for the Future of Tourism in Sri Lanka" and “Digital Strategies and Technologies Shaping Tomorrow's Marketing Landscape”. It was also a pleasure to have HSMAI Asia Pacific join the conference providing expert moderation for one of the main panel discussions.

eMarketingEye proudly hosted the conference with active contribution from supporting partners Sabre, Lighthouse, and IDeaS, whose collaboration added depth and expertise to the sessions and the event at large.

The event also saw the partnerships of TV Derana as the Official Electronic Media Partner, Prime Residencies as the Official Real Estate Partner, NH Collection Colombo as the Official Hospitality Partner, English Tea Shop as the Official Beverage Partner, Sampath Bank PLC as the Official Banking Partner, Travel Talk Asia as the Official Trade Media Partner, and Daily FT as the Official Print Media Partner.

“EME Level Up: Digital Hospitality Conclave has been a resounding success, thanks to the enthusiastic participation of all delegates and the unwavering support of our partners,” said Rajitha Dahanayake, CEO of eMarketingEye. “We are delighted to have provided a platform that fostered meaningful connections, sparked innovative discussions, and offered actionable insights for the future of the hospitality industry. This conference reflects our commitment and urge to give back to the industry, enhancing knowledge, and creating a shared platform for expertise.”

The conference wrapped up with a lively cocktail and networking session, where attendee feedback highlighted the event’s profound impact on advancing digital marketing in the hospitality sector. With its compelling content and outstanding networking opportunities, EME Level Up: Digital Hospitality Conclave has established a new benchmark for the industry. As the excitement from the recent event continues, eMarketingEye is set to make a swift return with more pioneering events, promising to further elevate industry standards and drive ongoing innovation.

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